The Effective Approach for Getting Your Position
Despite the negative news regularly promoted regarding unemployment today, people are getting hired in this economy. They are getting hired not based on what they have done but rather based on what they will accomplish for the company. People are hired today based on the problem they will solve for the company.
Recognizing that people are being hired based on what they will do explains why it is important to follow a systematic plan to get the right position. You can put together a reverse chronological resume, apply to open positions and send it to friends and business acquaintances but the results will not be stellar. Taking this approach is the most common for most people yet is the least effective.
It is much more effective to know what position you want and which the right companies to work for are before beginning a marketing campaign. This will get you the right position and make your job search more efficient. Once you have determined what you want to do you need to analyze your strengths and weaknesses and from there put together your marketing plan.
When implementing your marketing campaign every thing from your resume to your dialogue to your social networks need to move you towards this position. This also includes having a personalized website that addresses the accomplishments you have had in you career. It is important to recognize that it should be a website not a web resume. The difference between the two is the website states you and your profession whereas a web resume states the job you are looking for.
You can definitely improve your job search results and career satisfaction by implementing a strong marketing plan. The key is to know what you will do and who you will do it for and then establish and implement the plan.
Mark Renn
CEO
GCM Lincolnshire/Arbora
